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Xiaomi’s breakthrough in the electric vehicle market: Intelligent Human-Car-Home Ecosystem

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Xiaomi, one of the world’s largest smartphone manufacturers, has entered the electric vehicle market with a model that costs less than half the price of electric vehicles (EVs) offered by Tesla of the US and Porsche of Germany, but offers better performance than these prestigious brands.

Xiaomi CEO Lei Jun, who dreams of a “dream car”, spoke highly of his company’s first electric vehicle, the SU7, at an event in Beijing on 28 March.

The Max, the top model in the SU7 family, has a range of 800 kilometres and a top speed of 265 kilometres per hour, meaning it can go further and faster than rivals Porsche Taycan and Tesla Model S. It accelerates to 100 kilometres in 2.78 seconds, faster than German and American cars.

While Apple in the US has cancelled the Apple Car project, Xiaomi has made a bold move.

The SU7 Max is also attractively priced at 698,900 yuan ($698,900), compared to 1,518,000 yuan for Tesla and 299,900 yuan ($41,500) for Porsche.

Just five years after its founding, Xiaomi has become a leading smartphone maker, selling phones with specs comparable to Apple’s iPhone for less than half the price.

Then, in March 2021, Xiaomi announced its entry into the electric vehicle business, pledging to spend $10 billion on research and development over 10 years. Partnering with Beijing Automobile Works Group on production, Xiaomi has launched new electric vehicles in just three years, outpacing its more experienced competitors in many ways. Lei says Xiaomi will become “one of the world’s top five car brands in 15 to 20 years”.

Xiaomi entered the electric car market with a high-performance model, adopting the strategy of Tesla and other emerging electric car makers: win over drivers who want superior performance, then move into the mass market of cheaper cars. Xiaomi says it received more than 50,000 pre-orders for the SU7, short for Speed Ultra 7, within 27 minutes of its launch.

Lei said Xiaomi will offer products in “all categories of electric vehicles” and is developing new vehicles, and said the company has more models in the pipeline.

The SU7 is said to be Xiaomi’s attempt to develop a high-performance electric vehicle with its own technologies, some of which are more advanced than those of its rivals, while using some technologies developed by Tesla and China’s BYD Auto.

The Chinese company also plans to build an “Xiaomi sphere” that will bring its technological ecosystem to every corner of modern life by connecting its electric vehicles to smartphones and home appliances.

By incorporating the HyperOS operating system used in smartphones, home appliances and devices into the SU7, Xiaomi may be trying to monetise its tech ecosystem: It will offer services by connecting the vehicle to other devices, according to Fukao.

Sanshiro Fukao, a senior research fellow at Itochu Research Institute, said that most of its customers’ daily activities will be connected to this ecosystem in some way through more than 200 devices, including the SU7. The electric vehicle is at the heart of the expansion of Xiaomi’s space. “Xiaomi is launching services that Apple might want to offer,” he said.

Xiaomi stands out from other new EV makers in that it already has a large customer base as a top global smartphone maker. Xiaomi shipped 145 million smartphones worldwide last year, making it the No. 3 maker behind Apple and South Korea’s Samsung Electronics, according to US research firm IDC.

In the fiscal year to December, Xiaomi posted revenue of 270.9 billion yuan ($37 billion). That makes it a much bigger company than Suzuki Motor, which had sales of 4.6 trillion yuan ($30 billion) in the year to 31 March.

Analysts attribute Xiaomi’s rapid growth to the Mi Fan Club. Lei’s “For Fans Only” philosophy has earned the company a huge following on social media. The company hosts events for these fans, many of whom it hopes will want to get behind the wheel of a Xiaomi EV.

At the SU7 launch event in Beijing, Lei said Xiaomi would support Apple’s CarPlay, iPad and other Apple products, underlining that the Chinese company understands its place in the US tech giant’s scheme of things. In other words, Xiaomi wants to attract users of Apple products with its electric vehicles.

While Tesla is trying to combine electric vehicles and renewable energy, Xiaomi is trying to integrate the data generated by people’s lives. Lei said Xiaomi will complete the “people-car-home smart ecosystem”.

ASIA

Syria will not follow Afghanistan’s Taliban model of governance

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In an astonishing statement, Ahmed Shará, also known as Abu Mohamad Jolani, the leader of the Hayat Tahrir al-Sham (HTS) said that he will allow the girls to go to schools and will not turn Syria like Afghanistan under the rule of the Taliban.

Jolani, the de facto ruler of Syria, said that he will distance himself from the Taliban’s strict policies on women’s rights, and said that Syria will not follow the Taliban’s mode of governance.  

Jolani, who brought down the government of Bashar al-Assad and also widely welcomed by the Taliban, said that he believes in the education of women and girls and will not make Syria like Afghanistan.

“Syria is a diverse society with various ideas, unlike Afghanistan, which is more tribal. The Afghan model cannot be applied here,” Jolani told a BBC reporter.

Jolani says that Syria is a diverse society with various ideas, unlike Afghanistan, which is more tribal.

Jolani’s comment came when the Taliban congratulated the HTS-led victory by Jolani over Assad’s regime after years of fighting. The Afghan Foreign Ministry celebrated Jolani’s victory through a statement and hoped Jolani can bring peace and stability in the country.

“It is hoped that the power transition process is advanced in a manner that lays the foundation of a sovereign and serve-oriented Islamic government in the line with the aspiration of the Syrian people; that unifies the entire population without discrimination and retribution through adoption of a general assembly; and a positive foreign policy with world countries the safeguard Syria from a threat of negative rivalries of foreign actors and creates conditions for the return of millions of refugees,” the statement by Taliban Foreign Ministry.

However, Jolan’s position on the rights of women and girls is in great contrast with the current view of the Taliban leadership. Women and girls have been banned from education and work since the return of the Taliban in August 2021, following the collapse of the Republic System and withdrawal of the US troops from Afghanistan. Girls and women are even banned from medical institutions and visiting public spaces.

Jolani says he has a plan to create a government based institution and a council chosen by the people. 

The situation got worse when the Taliban’s Ministry for the Promotion of Virtue and Prevention of Vice called women’s voices “immodest” compounding their exclusion from public life. This year, it has been marked as three years since girls were banned from pursuing education over sixth grade. Besides that, on December 20, 2022, the Taliban’s Ministry of Higher Education announced that women would be barred from attending public and private universities.    

In an interview with CNN, Jolani said that he has a plan to create a government based on institutions and a “council chosen by the people.”

“When we talk about objectives, the goal of the revolution remains the overthrow of this regime. It is our right to use all available means to achieve that goal,” said Jolani.

“The seeds of the regime’s defeat have always been within it… the Iranians attempted to revive the regime, buying it time, and later the Russians also tried to prop it up. But the truth remains: this regime is dead.”

Moreover, he also said the Syrian people are the “rightful owners” of the country after the ouster of Assad, and declared a “new history” has been written for the entire Middle East.

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Yoon summoned again for questioning on treason charges

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A joint law enforcement team investigating South Korea’s martial law case announced on Friday that it has issued a second summons to ousted President Yoon Suk Yeol, requesting his presence for questioning next week. The inquiry concerns his alleged involvement in the failed implementation of martial law.

The team has scheduled the questioning for 10:00 a.m. next Wednesday at the Corruption Investigation Office for Senior Officials (CIO) headquarters in Gwacheon, located just south of Seoul. This marks the second summons after Yoon refused to cooperate with the initial notice earlier this week.

The decision to hold the questioning on a public holiday appears to be a strategic move by the CIO, likely aimed at addressing security concerns. The office confirmed that the summonses were delivered via express mail and electronically to both Yoon’s residence and the presidential office in Yongsan. Notably, after Yoon’s team refused to accept the first subpoena, the CIO opted against delivering the documents in person for this round.

The investigation focuses on Yoon’s role in the December 3 martial law declaration, which he revoked following a vote in the National Assembly. If Yoon continues to disregard the summons without valid justification, the CIO may seek a court order to detain him for up to 48 hours.

Yoon faces allegations of sedition and abuse of office, charges that have gained traction since his dismissal by parliament last Saturday. His suspension from office remains in effect pending a decision by the Constitutional Court, which will determine whether he is permanently removed or reinstated.

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Xi Jinping champions economic diversification during Macau visit

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During a three-day visit to Macau commemorating the 25th anniversary of its return to Chinese sovereignty from Portugal, President Xi Jinping emphasized the importance of economic diversification and maintaining the “one country, two systems” framework.

Speaking at the swearing-in ceremony for Macau’s new Chief Executive Officer, Sam Hou-fai, Xi urged the administration to make economic diversification the city’s primary focus. Sam, the fourth leader since the 1999 handover and the first mainland-born Chinese official to hold the position, is expected to align closely with Beijing’s objectives to reduce Macau’s reliance on gambling. The gambling industry, which accounts for approximately 80% of Macau’s tax revenue, has been the cornerstone of its rapid economic growth in recent years.

“Macau should prioritize proper economic diversification,” Xi stated, calling for enhanced policy support and investment in emerging sectors. He also reiterated the significance of the “one country, two systems” principle, stressing its role in ensuring the city’s “prosperity and stability” for the long term.

Xi’s visit included stops at the Macau University of Science and Technology, where he explored laboratories focusing on traditional Chinese medicine and planetary science. He also attended a cultural performance at the Macau Dome and met with local stakeholders, according to Chinese state media. His trip marked a shift in tone, with Anthony Lawrence, founder of Intelligence Macau, noting that it was the first time Xi publicly praised Macau for its progress rather than delivering critiques or instructions.

Since the liberalization of Macau’s gaming monopoly in 2002, the city has attracted significant foreign investment, including from prominent US casino operators such as Las Vegas Sands, MGM, and Wynn Resorts. However, the economy struggled during the COVID-19 pandemic due to travel restrictions, and recovery has only recently begun.

On Friday, Macau’s casinos were bustling with visitors, while non-gaming initiatives like a stamp exhibition co-organized by MGM China and Beijing’s Palace Museum showcased the city’s efforts to diversify its offerings.

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